Frito-Lay has been accused of misleading consumers by claiming that some of its snack products sold under the Tostitos and SunChips brand names are “made with ALL NATURAL ingredients.” It has been alleged that these claims are false because Tostitos and SunChips snacks contain genetically modified corn and vegetable oils. If you purchased a Tostitos or SunChips snack labeled ALL NATURAL, you may be eligible to join a class action lawsuit against Frito-Lay.
The class action lawsuit lawyers at Parker Waichman LLP are investigating the allegations that Frito-Lay made misleading claims that its Tostitos and SunChips snack products were made from all-natural ingredients. Our firm is currently offering free legal evaluations to consumers who purchased any ALL Natural Tostitos or SunChips product. To learn more about the Frito-Lay class action lawsuit, please contact us today.
Frito-Lay ALL Natural Claims
Frito-Lay targets consumers looking for healthy, natural foods by labeling some of its Tostitos and SunChips products as “made with ALL NATURAL ingredients.” Consumers paid higher prices for Tostitos & SunChips because they thought they were getting a product that was truly natural.
In reality, the corn and vegetable oils (including corn, soybean and canola oils) used in ALL NATURAL Tostitos and SunChips snacks are made from genetically modified plants and organisms (GMO). According to Monsanto, the agricultural company that pioneered GMO seeds, GMO foods are defined as having their “genetic makeup altered to exhibit traits that are not naturally theirs.” As such, a recognized characteristic of GMO foods is that they are NOT “all natural.”
A class action lawsuit filed in California alleges that purchasers of ALL NATURAL Tostitos and SunChips snacks did not get what they paid for. It also alleges Frito-Lay violated California and federal law by misleading consumers into purchasing the products by labeling them as natural, when in fact, they contain GMO ingredients.